About Us

13 Management, founded around 2005 and headquartered in Nashville, Tennessee, is Taylor Swift's personal management company, designed to maintain her creative and financial control over her career. Wholly owned by Swift, it operates with a lean, secretive team of approximately 10-15 core members, including family (Andrea Swift, Scott Swift, Austin Swift) and key advisors like publicist Tree Paine and general counsel Douglas Baldridge. The company handles artist management, tour logistics (e.g., the $2B+ Eras Tour), music licensing, merchandising, and legal affairs through its subsidiary, TAS Rights Management, LLC, which manages over 400 trademarks worldwide, including Swift's name, albums, and even her cats' names.